Discover the myriad of beautiful, unique personalities that grace our planet. At Calvin Klein, we believe that every individual should embrace and take pride in their own individuality and uniqueness. That’s why we are thrilled to present to you our latest campaign:
CALVIN KLEIN proudly presents #PROUDINMYCALVINS, a celebration of self-expression and the diverse spectrum of LGBTQ+ identities. Renowned photographer Ryan McGinley captures the essence of nine remarkable talents from around the world, each carefully selected for their captivating stories. Through their authentic selves, they offer valuable insights into the shared experiences of the LGBTQ+ community.
This empowering campaign encourages the discovery of connection and belonging within the community. Engage with intimate portrait videos and thought-provoking conversations that showcase the depth of human experiences. According to Ryan McGinley, “The theme of the campaign is embracing everything that makes you unique. By featuring a diverse cast and crew that represents the entire LGBTQ+ spectrum, we aim to ensure that every member of the community feels represented, included, and celebrated. As an artist, my goal is to create honest photos that forge a human connection, capturing the subject’s power and vulnerability. This amalgamation is the essence of my artistic vision.”
Let us introduce you to some of the remarkable individuals who have become the faces of #PROUDINMYCALVINS:
Actor, writer, and activist Chella Man takes center stage alongside his partner, photographer MaryV. Chella, a deaf, genderqueer, Chinese-Jewish youth, discovered a lack of representation and role models. Together, they have drawn widespread attention to the trans and queer experiences while shedding light on the challenges faced by the disabled within the LGBTQ+ community. Chella encourages others to become their own representation, fostering greater inclusivity.
Brazilian singer and drag queen Pabllo Vittar shares how dressing in drag has allowed them to embrace their truest self. Their family’s unwavering support contributed to their success. Pabllo exclaims, “I never imagined making a living with a wig on my head, but here I am!”
Transqueer model, activist, and actor Jari Jones reflects on their journey of overcoming limited family support. Growing up without a predetermined path, they and their wife forged their own destiny. Today, Jari plays a vital role as a “mom” to queer youth, providing support and creating a sense of family for those in need.
Calvin Klein, Inc. supports LGBTQ+ organizations both in celebration of Pride, and year-round. Most recently, in recognition of the coronavirus (COVID-19) pandemic,Calvin Klein has partnered with OutRight Action International on their COVID-19LGBTIQ Global Emergency Fund, offering emergency financial resources toLGBTQ+ organizations around the world who are serving people impacted byCOVID-19. Calvin Klein, together with parent company PVH Corp., has committed funds to onePULSE Foundation, the nonprofit established by the owner of the Pulse nightclub following the June 12, 2016 shooting in Orlando, Florida, committed to creating a world where diversity is celebrated and all people are respected, valued and affirmed. Which will be used to help build the National Pulse Memorial &Museum and support an endowed scholarship in honor of Frank Hernandez, a manager at Calvin Klein’s store in Orlando, who was among the 49 people whose lives were tragically taken. The brand’s support of onePULSE began at the request of our company associates who wanted to celebrate the memory and legacy of their
Actor, model, and activist Tommy Dorfman’s work reflects their journey as a gender-nonconforming person. They strive to illuminate the queer experience and promote self-acceptance through storytelling. Tommy asserts, “Identifying as gender queer, genderfluid, and non-binary gives me a sense of belonging.”
CAMPAIGN CREDITS: Images & Videos: Ryan McGinley Creative: CALVIN KLEIN