
Jonathan Anderson’s Creative Revolution: How LOEWE Became a Cultural Icon
Jonathan Anderson’s transformative vision for Loewe has turned the historic brand into one of the most sought-after names in luxury fashion. With the creation of the iconic Puzzle Bag, collaborations with Meccano and Studio Ghibli, and a focus on craftsmanship, Loewe has redefined modern luxury. Anderson’s surreal runway shows and viral social media moments have solidified the brand’s cultural relevance, making it a leader in creativity and innovation.